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attacking their opponent. >> fewer americans are working today than when president obama took office. >> but if the air war is important, the ground war could be important. an emotional opening of the latest obama campaign field office, they now have more in an 100 in the state. the romney campaign just over 30. here they're trying to rebuild obama's 2008 winning coalition of women, young people and african-americans to rekindle the old magic. >> fire it up. >> ready to go. >> door-to-door canvases check up on obama who vote -- on people who voted for obama last time. >> are you going to be voting this election? >> yes. >> i'm a volunteer with president obama's re-election campaign. >> others on the list get a phone call. tonight's session is aimed at women voters. their opponents say they're working just as hard and despite the polls there's everything to play for. >> our job is to knock on every door, call every person we possibly can, deliver every last piece of mail and the campaign's job is to close the deal, sell that last voter on that inspirational, aspirational message of wh
in this country, almost one in four american citizens is part of this younger millennial generation. >> woodruff: that fact is not lost on the candidates. last month president obama came to columbus and used the buckeye football stadium in an analogy to describe mitt romney as out of touch. >> under my opponent's tax plan, 106 fans at the game would get an average tax cut of $250,000," and about 100,000 fans would have to pay for it. and by the way, the ones who would get the tax break are the guys in the box seats. >> woodruff: two days earlier, romney was on another ohio college campus. >> you're going to see rising take-home pay again. you're going to have young people that come out of colleges like this that can actually get jobs. today, half the kids coming out of college can't find work, or college-level work. this is... this is not the american experience, the american dream they planned. >> woodruff: whatever the arguments are on and around college campuses, the larger challenge facing the obama camp is the toll the economy has taken on the younger generation. many have come of age seein
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